Pay-per-click (PPC) ads can be an essential part of any Internet marketing plan – but also one of the most fretful.  It’s not difficult to understand why. You are putting an investment into PPC advertising, hoping it pays off in the form of more of the leads...

Digital marketing can feel like such a hassle sometimes. And now you’re hearing your business needs an app?? But wait! An app could be the best marketing tools you have ever had. Why? Because everyone has a smartphone. Having a website and having a mobile app are two...

Most anyone who wants immediate results knows they need to consider online advertising. Facebook, Instagram, and Google can quickly get your brand in front of others and, if done correctly, give a much-needed boost. However, if you only have the budget for one...

A new website is a lot like a new car: some people love the thrill of switching to a sleek new model, while others prefer to keep what they have until the wheels fall off. But while your car is for driving you to work, your website is for driving potential leads to...

If you have a website, then a periodic website update is a task you must work into your overall marketing plan. You may absolutely love your website as it currently exists, but almost nothing remains optimized forever in the high-speed landscape of the...

Most people are at least familiar with the term SEO, short for “search engine optimization.” Generally, it refers to a set of tactics that digital marketers use to improve how high a website (or individual webpage) shows in search results. But one thing you might...

Regardless of how satisfied you might feel with your current website, it’s Google’s perception of its performance and user experience that will determine how easily potential customers can find it online. The Google Page Experience Update, which is planned...

What’s Your Digital Marketing ROI? Just about everyone now understands that a good website and online marketing strategy are essential to the growth of your business. And as the digital age progresses with no present sign of slowing, a sound strategy will only become...

Does Your Website Need an Update? If you can rest assured of one thing in digital marketing, it’s that the landscape is always changing.  Google is constantly refining its search algorithms and ranking factors. Web users are steadily updating their...

As the calendar rolls over into a new year, hopefully you’re devoting some time into both determining what worked during the past twelve months and creating a plan to make your company stronger. Now, the truth of the matter is that this isn’t something you can...

If you don’t take charge and own your brand, you’re letting other people define your business for you—and that’s a mistake. Instead, use these five foolproof tips to take charge of your company’s identity. Learn more from the marketing experts at 2nGage!

If you had a dollar for every time you have heard the following statement you would be booking your dream vacation, am I right? Marketing is essential if you want to grow your company. There are many intelligent businesspeople out there who are unable to get...

If you want your website to perform better, the first step is to understand why it isn’t ranking. 2nGage helps you understand 10 very common reasons for underperforming websites, along with tips you can use to turn the ship around!