Podiatry Marketing That Actually Works
Proven strategies. More patients. Better ROI. More time back in your day.
In an increasingly digital and connected world, podiatrists around the country are finding it harder than ever to fill their waiting rooms, grow their practices, and clock out at a reasonable time of day—while still making a good living and providing for their families.
Reaching those ideal patients through stellar, comprehensive digital marketing is critical. But you can’t do it alone. You need a team of experts that not only knows marketing inside and out, but also understands the unique quirks of the podiatry industry.
Marketing 2nGage is that partner! We put our years of experience and technical know-how to work for you and your practice—and put you in control with month-to-month contracts and total transparency.
Here’s how we do it.
Develop a Winning Strategy
“Spray and pray” marketing doesn’t cut it anymore in the digital age, with the public’s attention spread out across so many platforms, networks, and media. You can’t just blanket the airwaves. You need a smart, focused strategy—one that acknowledges where you are, where you want to go, and the people you’re trying to reach.
Good marketing always begins with strategy. Our experts will help you determine who your “perfect patients” are, and then help you create a roadmap for reaching them, using both sophisticated analytical data as well as our years of direct experience in the podiatry industry.
Digital Marketing Offers
Take advantage of our current digital marketing offers geared specifically towards elevating your practice!
Build a World-Class Website
Your website is the foundation on which you build all your digital marketing efforts. If you want to be the top choice in your market, your site has to be top notch!
2nGage builds beautiful websites for podiatrists that rise above the crowd and showcase not just their specialties, but their unique personalities, too. Our websites are clean, easy to navigate, load quickly, and draw the viewer’s attention to your key services. They are optimized both for mobile devices (which is how most people use the web these days) as well as desktop.
All website content is created from scratch and written just for you—nothing is canned or recycled. Our writers work hard to create an authentic voice for your practice that reflects your unique personality and the way you communicate with patients. This helps you avoid duplicate content penalties from Google search and rank for the services you want to promote.
Market to the Patients YOU Want to See
What kinds of patients bring in the most revenue for your office? Which conditions do you enjoy treating the most? Is there a specialty service you provide that you really need to promote better? If you’re passionate about heel pain, for example, then a marketing plan that delivers nothing but bunion patients can hardly be considered a success!
There’s no such thing as one-size-fits-all, cookie-cutter marketing for podiatry. Once you identify the kinds of patients you want to fight for and fill your waiting room, we’ll help you reach them in the online spaces they inhabit. We employ a variety of proven tactics, including:
- Search engine optimization (SEO)
- Content marketing and blogging
- Video marketing
- Email and database marketing
- Social media marketing
- Targeted pay-per-click advertising
Put YOU in Control
Nobody likes being told what to do. And nobody wants to be trapped in a long-term contract they can’t get out of.
We’ve been on both sides of the divide, which is why we feel so strongly about providing a no pressure environment for our clients with no required long-term commitments and complete transparency. Month-to-month contracts are available from the start, and thanks to our Success Studio you get access to all the same analytics data we do, straight from the primary sources, 24/7.
We may be the marketing experts, but the final decision about how to run your business should always be with you. We work closely with our clients to help them achieve their dreams, and we can’t do it without a solid relationship built on mutual respect and trust, not financial or contractual obligation.
Are We the Marketing Agency for You?
If you’re looking for digital marketing that actually gets results, puts patients in your waiting room, and grows your practice while allowing you to spend more of your energy on patient care—oh, and spending time with your friends and family, too!—we’d love to work with you.
There’s no obligation, no pressure, and no long-term commitments. Although we may not be the right fit for everyone, you have nothing to lose by reaching out. Why not call to learn more? Can you afford not to?